Hello

I’m Vicky, founder of baby and toddler boutique, Just Add Milk.

Whether you’re a new parent who’s stumbled across the site while searching online for baby buys with a difference, or you’re a repeat customer, welcome!

Just Add Milk offers an eclectic mix of baby products, all lovingly curated to suit your style – from cosy nursery décor to adorable gifts, and from the cutest clothes to everyday essentials.

Everything I stock is lovingly created, not mass produced, and can’t easily be found on the high street. Whether you’re decorating a nursery or play room or choosing a new outfit for someone special, you’re sure to find something you love.

My Story

As a mother of four children, ranging in age from 13 to 28, I’ve been immersed in the world of baby things for many years – not forgetting sleep deprived!

When my eldest was born, back in 1994, everything was plastic – thrown together and throw away was the order of the day. Today, ethical trading has changed the world as we know it. We’re conscious and conscientious consumers and, expect products to last for generations to come.


I set up Just Add Milk to combine and share my passion for ethical trading and all things baby. I’m so happy to have discovered new makers and brands from around the globe, and to stock their exciting and beautiful products on my site.

My aim is to add to my collection when I find new brands I believe in. Everything I stock is ethically sourced for your peace of mind, while the organic cotton products are softer than… well… a baby’s bottom!

Whether you’re buying for your own little one or, searching for a special gift for a friend or relative, welcoming a new baby is an exciting time for everyone. I look forward to being part of your special journey!

If you need help choosing a gift, or selecting the right size, just get in touch vicky@justaddmilk.uk – I’d love to help.

You can choose to gift wrap your order and we will hand wrap it with love and care, using tissue and ribbon.

Happy shopping!